Laura Virili is a top-rated national speaker in financial services — delivering high-energy, immediately actionable keynotes for conferences, firm events, and leadership summits across the country.
Book Laura to SpeakThree signature keynotes, each adaptable to your audience — keynote, breakout, or 3-hour workshop format.
The framework behind Laura's book.
Most advisors are excellent at what they do. Their clients love them. Their results speak for themselves. And yet they're still the best-kept secret in their market. The problem isn't performance — it's architecture. This keynote introduces the O² Method (Online × Offline) — the framework that separates the advisors who grow by design from the ones who grow by chance. Adapts for HNW female client acquisition, LinkedIn visibility, wholesaler leverage, or AI-enabled practice depending on your audience.
Why the right kind of event is the most underrated growth lever in your practice.
Inspired by Jonah Berger's Contagious, this is Laura's signature keynote — and the one event planners keep booking again. Laura breaks down exactly what separates a forgettable client dinner from a Contagious Event that clients talk about for months. Most advisors think events are about appreciation. The advisors who use them as their primary acquisition channel know better — events are the only client experience that turns attendees into advocates before they leave the room.
The plug-and-play AI playbook for advisors without a marketing team.
Big firms have marketing departments. Independent and small-team advisors don't. But every advisor now has access to the same AI tools — and most have no idea how to use them. This keynote gives advisors a practical, compliant, plug-and-play framework for using AI as their marketing department: content creation, event invitations, follow-up sequences, the works. Laura walks through prompts that work, prompts that don't, and the 31-touchpoint annual marketing calendar she runs with her own clients.