Fueling Growth:
Laura Virili
Expert in Client Acquisition & Retention

About

Laura Virili is a client acquisition expert and distinguished pioneer in the financial services industry, boasting a career that spans decades across roles in sales and marketing. She began her journey at Merrill Lynch, where she spent a significant portion of her professional journey, gaining deep insights and building a strong foundation in the financial services world.

As a top-rated national speaker and coach, Laura draws from her extensive experience and the lessons learned from working alongside top advisors, teams and branch managers. She specializes in marketing, branding and engaging the female client.

Holding FINRA Series 6, 7, 63 & 66 securities registrations, Laura is not merely a Wall Street veteran – she’s the trusted expert that advisors turn to. Her contagious events and coaching programs seamlessly combine traditional marketing strategies, social media expertise, and behavioral finance principles to help advisors acquire and retain ideal prospects and clients.


Speaking

Topics

  • Next Generation Client Acquisition: Capturing High Net Worth Female Clients (All Advisors)
  • Empowering Women to Win: Mastering Client Acquisition Strategies for High Net Worth Female Prospects (Female Focused)
  • Event Mastery: Crafting Memorable Experiences for Ultimate HNW Client Acquisition (All Advisors – Great for Conferences!)
  • Strategic Client Acquisition: Transforming Prospects into Clients with Social Media (All Advisors)
  • Building Your Personal Brand: Leveraging Social Media for Maximum Impact (All Advisors)

Laura’s Keynotes & Events Are Ideal for Financial Services & Insurance:

  • Top Advisor Recognition Symposiums (e.g., President’s Club, Chairman’s Council)
  • Client Appreciation Events
  • Advisor Training & Development Workshops
  • Sales Leadership Conferences
  • Wealth Management Retreats

  • Advisory Conferences (Regional or National)
  • Women’s Conferences
  • Women’s Leadership Events
  • International Women’s Day Events
  • Women’s History Month Events

For all speaking inquiries, please contact Chris Dungworth chris.dungworth@rmaconnect.com at 612-747-6200.  

For all other inquiries, email  info@lauravirili.com


Previous Appearances (Partial List)

In the Media

Engaging the Female Client

Are you "besties" with your female clients?   If not, it's time to build that bond! High net worth women control a significant portion of global wealth and make 90% of purchasing decisions.   And let's not forget — women love to talk and share!   In fact, women refer twice as much as men. And guess what? Not all businesses are embracing this golden opportunity.   Engaging and retaining female clients is essential for long-term success.
Women are loyal and socially connected — learn how to make them clients for life!

Key Objectives You'll Learn from Laura:

  1. Decoding Her Decisions: Unlock the psychological and emotional factors driving female clients' purchasing decisions. Learn to tailor your approach and connect with women on a deeper, more meaningful level.

  2. Navigating Her Complex Life Journey: Explore the unique life stages of women—from career changes to family planning to retirement—and how these impact their decisions. Discover how to adapt your services to support her through these transitions.

  3. Winning Her Business: Gain actionable tactics to engage, acquire, and retain female clients. Laura’s quick-reference guide will show you how to build lasting relationships that inspire loyalty and advocacy.

For all speaking inquiries, please contact Chris Dungworth chris.dungworth@rmaconnect.com at 612-747-6200.  

For all other inquiries, email  info@lauravirili.com


Contagious Events

Are You Maximizing Events?

In today’s world, clients want more than just an event — they crave an experience that makes them feel special and in-the-know. Inspired by Johan Berger’s Contagious: Why Things Catch On, Laura’s events are designed to be more than just memorable; they become social currency. From CHANEL Lip Gloss Soirées to Fashion & Finance gatherings, each event is carefully crafted to captivate attendees and spark conversations that continue long after the event ends.

Client appreciation events are one of the most effective tools for building stronger relationships and driving business growth. According to the 2023 Oechsli Report*, 98% of affluent clients crave intimate and exclusive gatherings. Laura’s high-impact events help clients create experiences that not only impress but also drive meaningful, measurable results.


Laura’s Contagious Events are Ideal for:

  • Financial Advisors: Client Appreciation Events & Prospecting
  • Wholesalers: Gain Access to Top Producing Advisors
  • Divisional Directors: Gain Access & Deepen Relationships with Top COIs
  • Conference & Event Planners: Add a WOW Factor to Your Conferences
  • Market Executives & Field Leadership

Not only does Laura produce Contagious Events she also speaks on the topic!

Event Mastery Keynote: Crafting Memorable Experiences for Ultimate HNW Client Acquisition

Laura’s keynote can be delivered as a stand-alone presentation, integrated with a simulated event, or combined with a full event production.

  • Mastering the Art of Client Engagement Through Events: Learn the essential elements of creating unforgettable client appreciation events that captivate attendees and foster deeper relationships.

  • Turning Events Into Business Growth Engines: Discover how to leverage events to drive client loyalty, increase referrals, and create lasting impact for your business.

Practical Tools & Live Event Simulations:
Participate in Laura’s interactive presentations and live event simulations, offering advisors practical tools to plan and execute high-impact events that drive real business growth.

Laura’s Event Keynote & Live Events are Ideal For:

For all speaking inquiries, please contact Chris Dungworth chris.dungworth@rmaconnect.com at 612-747-6200.  

For all other inquiries, email  info@lauravirili.com


Videos

Interviews


Marguerita Cheng, CEO, Blue Ocean Global Strategy

Giving Financial Planning a Makeover

Vern Hayden, CFP - Hayden Wealth Management

A Financial Planning Pioneer

Sameer Somal, Blue Ocean Global Technology CFO

The Technology Planning Process

Featured Episodes


How to Use LinkedIn's Alumni Search

Find Ideal Prospects, Re-connect with Alum, Grow your Network & Improve Your Profile Strength

Your Online Brand -
Differentiate Yourself

Your LinkedIn summary is your hook!

Your LinkedIn Network -
An Introduction Machine

If you know how to leverage it.